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This website ukanalytical.com has the following in the web page, "Testing and Analysis for the Construction Industry - UK Analytical." Our analyzers viewed that the webpage also stated " Testing and Analysis for the Building and Construction Industry." The Website also said " Latest Lucideon is the new name for UK Analytical. Is an experienced and independent test house UKAS accredited testing laboratory No. 0013, performing chemical testing and analysis. With well equipped laboratories including sophisticated X-ray equipment. We can provide a fast, accurate and efficient service. We can provide technicians to." The website's header had chemical testing as the most important search term. It is followed by chemical analysis, physical testing, and physical analysis which isn't as ranked as highly as chemical testing. The next words they used was construction. industry was included but might not be understood by search engines.